SEO (Search Engine Optimization)

SEO (Search Engine Optimization)

When you start content production in your company, your public must be able to find it. 

SEO, or Search Engine Optimization, allows your content to rank in the top positions of search engines. Thereby, your website will be found by who is actively searching for what you offer.

To apply SEO, you need to know the keywords that the audience you want to reach is searching. Then, you must develop your content around these terms. 

According to the Search Engine Journal, 91.5% of the web traffic is shared by sites listed on Google’s first page. The first Google organic search, itself, gathers 32.5% of the traffic. 

And 51% of all website traffic comes from organic search. Organic traffic is the one that you conquer through high-quality content found by searches in Google or Bing, for example.

As you can see, SEO can’t be ignored